Using focus groups in studies of ISD team behaviour
O hEocha, Colm ; Conboy, Kieran
O hEocha, Colm
Conboy, Kieran
Loading...
Repository DOI
Publication Date
2010-06-25
Type
Conference Paper
Downloads
Citation
O hEocha, C., Conboy, K., & Wang, X. Using focus groups in studies of ISD team behaviour. Paper presented at the Ninth European Conference on Research Methods for Business and Management Studies.
Abstract
This paper discusses an innovative focus group approach used to study an Information Systems Development (ISD) environment. The research had to cope with the application of a broad framework, untested in practice, seeking to elicit potentially highly sensitive opinions and judgments in a highly pressurised, time-restricted environment. The researchers¿ design of the focus groups is discussed along with an evaluation of the final approach used. The paper concludes with a set of issues for future researchers to consider when designing focus groups for their own studies, along with a set of lessons learned and recommendations arising from the research team¿s experience in this study.
Funder
Publisher
Academic Conferences International
Publisher DOI
Rights
Attribution-NonCommercial-NoDerivs 3.0 Ireland