Publication

A wicked problem and the SIMPle Solution

Duane, Sinead
Domegan, Christine
Callan, Aoife
Galvin, Sandra
Cormican, Martin
Bennett, Kathleen
Murphy, Andrew W.
Vellinga, Akke
Citation
Duane, Sinead, Domegan, Christine, Callan, Aoife, Galvin, Sandra; Cormican, Martin, Bennett, Kathleen, Murphy, Andrew W., Vellinga, Akke (2017). A Wicked Problem and the SIMPle Solution. In Gerard Hastings & Christine Domegan (Eds.), Social Marketing: Rebels with a Cause. Oxford: Routledge.
Abstract
[No abstract available]
Funder
Publisher
Routledge
Publisher DOI
Rights
Attribution-NonCommercial-NoDerivs 3.0 Ireland