Online social and business networking communities
O'Murchu, Ina ; Breslin, John G. ; Decker, Stefan
O'Murchu, Ina
Breslin, John G.
Decker, Stefan
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2007
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Book chapter
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O'Murchu, Ina, Breslin, John G., & Decker, Stefan. (2007). Online social and business networking communities Viral Marketing: Concepts and Cases. Hyderabad, India: IUP Publications.
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IUP Publications
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Attribution-NonCommercial-NoDerivs 3.0 Ireland